Mobile Bar Trends For Corporate Events In today’s fast-paced business world, corporate events have become an integral part of every organisation’s marketing strategy. Whether it’s a product launch, a team-building event, or a client appreciation event, companies are constantly looking for new and innovative ways…
Mobile Bar Trends For Corporate Events
In today’s fast-paced business world, corporate events have become an integral part of every organisation’s marketing strategy. Whether it’s a product launch, a team-building event, or a client appreciation event, companies are constantly looking for new and innovative ways to make their events stand out. Mobile bars are a great solution to serve your parched employees. Your mobile bar can be branded with logos, company messages or branded to company logos to provide a personalised approach from the company. The beauty of portable bars are their ability to be highly customisable. From your cocktail menu to your bar style, your mobile bar can act as an advertisement to your brand or to portray a message for employees or customers. Companies have become more clued up on bring a working ethos within the workplace environment and in 2023, we’ve seen a huge rise in activation campaigns varying from healthy smoothie mornings to after work cocktails. Lets delve into your options of how mobile bars can provide high impact in corporate events.
The Rise of Mobile Bars at Corporate Events
Gone are the days when corporate events were all about stuffy conference rooms and boring presentations. Today’s corporate events are all about creating memorable experiences that will leave a lasting impression on guests. And one of the latest trends in corporate events is the use of mobile bars.
Mobile bars have become increasingly popular at corporate events because of their ability to offer unique and engaging experiences in a relaxed atmosphere. Interacting with your mixologists and socialising with beautifully balanced cocktails is enough to put anyone in a good mood! Whether it’s classic cocktail, non alcoholic cocktails or a craft beer, mobile bars can provide guests with a wide range of options to choose from.
Mobile bars also offer a great way to break the ice and get guests mingling. Guests can gather around the bar and strike up a conversation while enjoying a drink. This helps to create a relaxed and informal atmosphere, which is great for exhibitions, team-building events or client appreciation events. We have hosted mobile bars across the UK in a wide range of venues, offices and event spaces.
Benefits of Having a Mobile Bar at Corporate Events
4 benefits of having a mobile bar at corporate events are:-
1. Customisable Drinks Menus
Mobile bars can be customised to fit the theme of your event. Your drinks can be customised to colour, taste, flavour of what suits your target market. You can brand customised drinks to company products/services or name it after your managing director! Get creative with your mobile bar and we can look at how we can make sure your mobile bar is unique for your corporate event and provide a memorable experience for your guests or coworkers.
2. Professional Bartenders
Our team of talented mixologists are trained to deliver optimum taste quality through our batch process which helps the speed of your bars to work very differently to normal cocktail bars. Our batch process allows us to concentrate on the theatrics and interact with your guests at your event.
3. Engaging Experience
Mobile bars tend to be your first point of call at an event. They set the tone for the evening and provide a great first impression for your guests. The bar provides a great way to encourage communication and have guests interacting with each other upon arrival.
4. Memorable Experience
Dry ice, quirky glassware, light hearted cocktail names, theatrical presentation: All factors that help your mobile bar to create an exciting impression on your guests. Your mobile bar is a key element of your events entertainment and can create a lasting impression on guests. The bar itself provides a great platform for branding and help create a positive image of your company.
Types of Mobile Bars Trends for Corporate Events
There are several types of mobile bars that you can choose from for your next corporate event. Here are a few:
1. Branded Mobile Bar
Have a mobile bar branded to your company installed into your event space, your mobile bar comes with everything bartenders need to create your customised menu and can also work as part of your event decor. This is the most common type of mobile bars seen at corporate events
2. Cocktail Bar on Wheels
For casual events, mobile bar conversion vehicles or trailers work great for outdoor events. Many converted vehicles offer craft beers, self serve prosecco or full bar service. Great for informal events.
3. Tiki Bar
The tiki bar is a fun and festive option for corporate events. It is a mobile bar that is designed to look like a tropical tiki hut. It offers a wide range of tropical drinks and can create a fun and festive atmosphere.
4. #DrinkDifferently Bars
At Mr Flavour, we are always looking at creative ways to deliver drinks. Ranging from our champagne pyramids, cocktail fountains and prosecco walls. We love a creative brief if you are looking for something a little bit different!
Hiring a Mobile Bar Service
Here are our key factors to consider when hiring a mobile bar service?
1. Check Reviews/Social Media
Google provides a great platform to see reviews of businesses, look at their social media, does the bar/drinks match your vision of your event drinks & portable bar?
2. Ask for Previous Examples
Has your vendor done corporate events before? Do they have examples of their work? Do they understand the difference between private and corporate events? Are they professional in their approach and have good references?
3. Check for Licenses, Insurance & Accreditations
Make sure that the mobile bar service has all the necessary licenses and insurance to operate. Do they have any governing body accreditations?
How to Choose the Right Mobile Bar Trends for Your Event
Here are our key factors to consider when choosing the right mobile bar:-
1. Your Event Bar Should Match Your Event Theme
The portable bar you choose should fit the theme of your event. Make sure you take advantage of theming the bar fronts, menus and staff uniform to have the theme running throughout all your drinks.
2. Consider the Space
When designing your event space, consider the amount of guests that need serving from the area required from the bar. As a rule of thumb, we recommend 1 bar station per 100 guests minimum. Each bar station is approximately 1.5m and can come as straight or curved units letting you utilise the space dimensions available for the bar at your function room.
3. Brief Your Bar Supplier
Work with your bar supplier to maximise your package, for example when calculating stock allocation, bar companies work to an 80:20 drinkers to non drinkers ratio, is that correct for you? Is your crowd a more beer heavy crowd than cocktails? This is all key information your supplier needs and will help create a package tailored to your need and streamline your package to your exact needs.
Cost Considerations When Hiring a Mobile Bar
What to consider:-
# 1. Type of Service
Providing an all inclusive bar compared to a cocktail bar is a huge difference in stock, setup and delivery. An all inclusive bar usually contain beers, spirit mixers, wines & prosecco ON TOP of your cocktail bar. So top tip, only hire what you actually need for your service
2. Number of Guests
The number of guests you have will affect the cost. The more guests you have, the more drinks you will need.
3. Duration of Event
Make clear access times, starting time and finish time of the bar. The longer the event, the more drinks you will need. But what you may not be considering is more glassware, more ice, longer staff shifts. All additional costs to be aware of.
4. Location of Event
Is your mobile bar hire company local? If like us, they are a National company, they may have a slightly larger travel expense but are reputable and specialists in your corporate event needs.
Want to discuss a Corporate event with the team? Let us know a little more about your needs by clicking below:-
Discuss An EventContact Mr Flavour
Mr Flavour fully customise each of our events exactly to our clients requirements. For a quote from us simply fill out the form with your requirements for your event and we will email you a quote tailored to your interests. We get in touch for all our enquiries in less than 24 hours.
Alternatively give us a call today to discuss your needs and we can start working on some ideas for you